Justin Long says Steve Jobs rejected some "I'm a Mac" ads because they were too funny

By Sam Barsanti

Image: Neilson Barnard (Getty Images for Grey Goose)

They’re friends in real life!

Apple’s old “I’m a Mac”/”I’m a PC” ads starring Justin Long and John Hodgman went a long way toward establishing Apple’s extremely hip reputation, with Long portraying Macs as cool and laidback while Hodgman’s PC guy was a stuffy dork—just like how Mac users in real life are cool and PC users are lame even though they have access to better computer games. Appearing on People’s Couch Surfing (via Entertainment Weekly), Long shared some information about what it was like making those ads, and he revealed that there are hundreds of little passive-aggressive barbs between the Mac guy and the PC guy that we’ll never get to see.

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